E-Commerce or Business to Consumer (B2C) marketing is dynamic and shoppers are seamlessly transitioning between online and offline buying journeys. Thanks to our solid e-commerce digital marketing experience including with large national brands like Sears and many others we have honed our skills to make our clients stand out and stay top of mind. Some of our core e-commerce services include Paid Advertising, Optimizing millions of web pages for SEO, Creating Social Media Strategy and Conversion Optimization.
Our founder got his start in Paid Search in 2000 with GoTo.com which was later Yahoo! Overture before Google Adwords was even launched! Over the years, we have managed Paid Search campaigns ranging from a few thousand dollars a month to $70MM annual paid search budget. Our hands-on approach ensures that your campaigns are not run on auto-pilot and that we produce a high ROAS with every engagement.
Social Media Advertising
Marketers spend an unprecedented $37 Billion in Social Media Ad Spend in 2019 out of which 80% of ad spend was on the Facebook ad platform. Companies though are still struggling with optimizing their ad spend on social media including not knowing what metrics to measure the success of their ad campaigns. We have generated in excess of 10x ROAS for clients with Paid Social Ads by following our predictable Social Advertising marketing principles.
Search Engine Optimization (SEO)
SEO is a classic case of the more it changes the more it stays the same. Over time, the basic foundations of SEO have stayed the same so our approach is very data driven that helps us to focus on the four main pillars of SEO of On-Page optimization, Technical SEO, Link Building & Content Distribution, and Creating Engagement Objects. Over the years, we have generated millions of dollars of revenues for companies with our SEO smarts. We go beyond rankings and focus on one metric that is most dear to our clients: Generating Revenues through SEO.